Captivating Content.
Performance-Driven Opportunities. has become a leading destination for personal finance news and information, helping millions of readers live a fuller, richer life.

Impressions to our content and videos per year

We Drive Interest

From content partnerships and syndication efforts to initiatives housed directly on, our content reaches millions of readers every year and drives over 3 billion impressions annually.

We Can Amplify a Brand’s Reach by 10x

By emphasizing quality exposure via GOBankingRates’ custom content, original videos, and social media presence, we’re able to increase a brand’s reach by over 10 times.

New Audiences. New Customers.

Through a calculated and deliberate approach to content marketing solutions and opportunities, we generate almost a million new customers annually for our clients.

Content Where it Matters

Content Where it Matters

Our content is as expansive as it is informative, making sure we connect with our readers where and when it matters most.

Each month, nearly three million money-minded readers look to for the latest in personal finance. From tips on saving money to investments and retirement planning, GOBankingRates is able to place captivating content at the heart of an engaged, in-market audience.

Diversify Your Audience

Our readers come from all walks of life. From budding families and industry professionals to those planning for retirement, GOBankingRates reaches an audience of millions around the world who use our platform as a means of staying financially informed.

Gender Distribution

62.8% Female
37.2% Male

Age Distribution


Select Partners

Select Partners

Our Solutions

High-Impact Ad Placements

Create a custom campaign experience with videos, studies, articles, slideshows, and infographics tailored specifically for your campaign by our in-house editorial, video and SEO experts.

Sponsored Content

Through our Branded Content Studio, our team of creative strategists, editorial specialists, and distribution experts are able to produce content that drives visibility to, and engagement with, our clients’ brands.

Video Solutions

With millions of monthly views and a completion rate of over 80%, the expanding reach and connectivity of our video content provides our clients with an ever-improving outlet for audience engagement.


Our Outreach and Brand Partnership teams can amplify reach through content distribution across the largest publishers and platforms in the finance industry, helping reach hundreds of millions of consumers.

Campaign packages can be custom-made and tailored specifically to your business' needs. For more information on working with GOBankingRates, please contact

Contact Us
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