Ariana Grande, Justin Bieber & 8 More Celebrities Who Make Millions Off Their Merch

Celebrities have gotten creative to expand their income streams, especially when it comes to merchandise. Tour T-shirts are just the tip of the iceberg, with musicians now selling their own rugs, ornaments and more — and many are making millions off of these inventive offerings.

Here’s a look at 10 celebrities who are making millions off their merch.

• Estimated revenue: $22.97 million

Harry Styles makes more money off of his merch than any other celebrity, according to an analysis conducted by NetCredit. The online lender credits Styles’ success with the popularity of his “Treat People With Kindness” hoodies and keychains, which retail for $59.99 and $14.99, respectively.

• Estimated revenue: $15.82 million

Mother Monster’s merch includes “Love for Sale” champagne flutes, a “Born This Way” rug and “Chromatica” soap.

• Estimated revenue: $10.24 million

Ariana Grande fans can purchase a “positions” hoodie for $70 and the matching sweatpants for $65.

• Estimated revenue: $7.64 million

Eminem’s merch is nothing groundbreaking — his shop contains sweatshirts, T-shirts, long-sleeve shirts and hats — but clearly it’s working for him. The rapper has brought in over $7 million through merchandise sales, according to NetCredit.

• Estimated revenue: $5.66 million

The Beliebers are shelling out big bucks on merch, which include a $35 Nalgene and a $20 “Peaches” scratch and sniff sticker pack.

• Estimated revenue: $5 million

You’ll find a variety of framed limited edition posters in The Weeknd’s merch shop. The posters retail from $395 to $1,995, and although that’s a steep price, you can feel good knowing your purchase is giving back — 5% of every sale is donated to the UN World Food Programme.

Big Bucks: 

• Estimated revenue: $4.86 million

In addition to the typical concert swag, Mendes’ merch includes a “Wonder” holiday beanie, a holiday ornament and a brass ring set.

Take a Look: 

• Estimated revenue: $4.15 million

Nicki Minaj’s nontraditional merchandise includes biker shorts, fanny packs and thongs.

• Estimated revenue: $3.58 million

Members of the Beyhive can purchase Beyoncé-themed phone cases, heat-changing mugs, swim caps, wrapping paper and more.

Check Out: 

• Estimated revenue: $2.35 million

Among Megan Thee Stallion’s bestselling merch are bikinis and beach towels, which would certainly make a statement on your next trip to the beach.

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