9 Subtly Genius Things All Wealthy People Do With Their Money — That You Should Do, Too

These moves don’t have to be reserved for the super rich.
It can feel like the super wealthy have access to some secret money playbook the rest of us never got. And in a way, that’s true. They have connections and access that most of us simply will never have.
But there’s good news: A lot of things the ultra wealthy do with their money are perfectly accessible to us — we just have to be smart enough to take advantage.
These are some of the most subtly genius things all rich people do with their money. The best part? You can do them, too.
1. They Grow Their Savings More Than 8x Faster Every Month
Now that you’ve built substantial savings, you’ll want to make sure that money is working for you. And if you keep it in a traditional savings account, you could be missing out on serious growth.
When you keep your savings with Cash App, you could earn up to 3.50% interest* — that’s more than eight times faster than the average savings account (which pays just 0.40%**).
Cash App pays a base 1.5% interest rate, but when you set up a direct deposit of just $300 per month, you’ll boost that rate to 3.50% interest. Even better? There’s no minimum balance or monthly/hidden fees, and Cash App monitors your money 24/7 to look out for any fraud.
Want to boost your savings to 3.50% interest every month with Cash App’s partner bank? It’s easy to get started here with as little as $1 and watch your money grow more than eight times faster than average.**
2. They Earn Guaranteed Growth on Their Retirement Savings
Wealthy people know how unpredictable the market can be. That’s why they hedge against the unknown — things like worrying whether a stock market downturn might tank your 401(k).
But if you use an annuity like the Gainbridge® FastBreak™ annuity, you can earn guaranteed growth on your retirement savings — as much as 5.40% APY** — with no risk to your investment.
An annuity is a contract between you and an insurance company that promises you a future payout in regular installments, usually monthly and often for life. Simply put, annuities can provide a guaranteed stream of income during retirement.
The Gainbridge® FastBreak™ annuity allows you to grow your money at fixed interest rates of up to 5.40% APY**. That’s more than 13 times faster* than an average savings account. Plus, your principal amount is fully protected, unlike when you invest in the stock market.
The FastBreak™ annuity is self-directed, easy to set up and comes with 30 days to cancel your contract if you change your mind. You can also withdraw your money without a tax penalty before age 59 1/2.
Looking for a predictable, stable way to grow your retirement savings without risking any of your principal investment? Get started here to start earning a guaranteed APY of up to 5.40%**.
3. They Protect Their Portfolio With Precious Metals — And Get Up to $20K in Free Metals
If the past few years have shown us anything, it’s that market disruptions can come out of nowhere and impact your retirement savings.
That’s why many wealthy people invest in precious metals to diversify and protect their wealth: Precious metals often rise in value during uncertain economic times.
One way to do this is with a precious metals IRA through a company like Thor Metals Group — right now, you can even get up to $20,000 in free silver on qualifying purchases.
Precious metals often outperform other investments in a volatile market, and their value tends to rise with inflation, making them an effective hedge during uncertain economic times.
Opening a gold or silver IRA is easy, and you can roll over funds from existing retirement accounts. Or you can buy gold and silver directly from Thor Metals Group’s extensive collection.
Worried you may need to sell your precious metals in the future? Thor Metals Group offers a no-fee buy-back program. Plus, Thor Metals Group has an A rating with the Better Business Bureau.
Want to safeguard your investments and get up to $20,000 in free metals on qualifying purchases? It’s easy to get started here and get your free report.
4. They Stop Wasting $1,025 a Year on Car Insurance
Odds are, you’re probably paying way too much for your car insurance every month. And it can seriously add up — to the tune of $1,025 a year.
Wealthy people know better than to overpay. Fortunately, Insurify lets you compare all your car insurance options at once — and it can save you up to $1,025 a year.
Just enter some basic details about your car and background, you’ll get customized quotes you can review on your own time and from the comfort of home.
Ready to cut your car insurance bill? It’s easy to get started here and see how much you can save.
5. They Know You Can Get Access to Up to $500 Whenever You Need It
We all have unexpected expenses pop up on occasion. And wealthy people know better than to rely on high-interest loans when they need cash.
They know an app like MoneyLion’s Instacash® will let you access up to $500 when you need it most — with no interest, no credit check and no mandatory fees with 1 to 5 business day delivery*.
Just download the MoneyLion app to sign up for Instacash, link your eligible bank account where your paycheck lands to see if you qualify, then select the amount of cash you want, up to $500.
Plus, your repayments are automated based on your pay schedule, so you can set it and forget it.
Want access to up to $500 whenever you need it? It takes just a few minutes to download the app for free and get started.
6. They Know You Can Build Your Credit by +86 Points
Your credit is more powerful than you might think. Poor credit can mean more expensive car loans, pricier insurance, or even being denied an apartment.
And here’s the catch: Having poor credit can make it harder to get a credit card — one of the best tools for building credit in the first place.
That’s where Kikoff comes in: The credit builder helps people raise their credit by an average of 86* points in a year with on-time payments — with many seeing a 25-point improvement** in the first month.
Here’s how it works: Customers get access to a Kikoff tradeline (an account listed on your credit report), which is used to finance the cost of a monthly Kikoff plan.
Your payments are reported to all three major credit bureaus, and making consistent, on-time payments will grow your payment history, utilization, and credit mix — key factors in your credit.
There’s no credit check, no interest, and no hidden fees. Plans start at just $5 a month¹, and more than a million people already use Kikoff — it even has a 4.9-star rating in the App Store.
Ready to grow your credit? It only takes a few minutes to sign up and see how much Kikoff could help you build your credit this year.
7. They Know You Can Get Matched with a Financial Advisor for Free
As much as we might like to think we have it all figured out, most of us could stand to benefit from an expert opinion — especially when it comes to our finances. The professionals simply know things we don’t.
But the idea of getting a financial advisor sounds expensive and tedious. That’s why we like a company called WiserAdvisor. They’ll match you with a financial advisor in your area — for free.
No two people have the same financial situation, which is why WiserAdvisor matches you with the best financial advisor for your specific situation, so you get an expert in the areas you need.
There’s no obligation to hire the advisor, and WiserAdvisor screens every advisor to make sure you’re only getting matched with the best experts.
Want to get a customized financial plan? Just start here to get matched with a financial advisor for free.
8. Get Instant Access to Hundreds in Everyday Savings
Smart shoppers know the secret to saving big isn’t clipping coupons — it’s joining AARP. Even if you’re nowhere near retirement, membership gives you access to exclusive discounts on travel, dining and everyday purchases.
Members enjoy 15% off every day at restaurants like Denny’s, 5% off shipping and 15% off other services at The UPS Store, and 10% off stays at Choice Hotels. These are just a few of the exclusive offers that help AARP members save money on everyday essentials and experiences all year long.
You can join AARP for only $15 your first year with automatic renewal.
Ready to start getting discounts on your everyday purchases? Join here and see how much you can save.
9. They Know You Can Get Up to $1,000 in Free Stock Just For Investing
Wealthy people know how important it is to invest — and they never pass up an opportunity to add extra money to their wallet.
Want to take a page out of their book? Good news: When you invest with SoFi Active Invest, you can earn up to $1,000 just for opening and funding an account. All you have to do is open and fund a new account within 45 days.
Once you open your account, you’ll get access to commission-free trading on stocks and ETFs, plus you can buy fractional shares of your favorite companies. Unlike other platforms, SoFi® has no account minimums and no hidden fees, so you’ll keep more of what you earn.
It takes just a few minutes to open an account. Get started here and fund your account within 45 days to earn up to $1,000.
Cash App is a financial services platform, not a bank. Banking services provided by Cash App’s bank partner(s). Prepaid debit cards issued by Sutton Bank, Member FDIC. See Terms & Conditions.
*To view the eligibility requirements for sponsoring a teen, please visit the Sponsored Accounts section of the Cash App Terms of Service.
**Brokerage services provided by Cash App Investing LLC, member FINRA/SIPC, subsidiary of Block, Inc. Investing is a non-deposit, non-bank product that is not FDIC insured and involves risk, including monetary loss. Block, Inc. is not a member of FINRA or SIPC. For additional information, see the Cash App Investing disclosures. Fractional shares investing may involve additional risks such as non-transferability. For additional information regarding the unique risks and limitations of fractional shares, please see your Investing Customer Account Agreement.
***Cash App has higher self-reported weekly usage among teens compared to top national banks and select fintechs (source: U.S. Brand Health Equity & Tracking Study by Material+ (Cash App commissioned online survey of n=7,806 respondents aged 13-65, Q1 2025)
**Gainbridge®: Annuity rates are subject to change at any time, and the rate mentioned may no longer be current. Please visit Gainbridge.io for current rates, full product disclosures and disclaimer. Withdrawals above the 10% free withdrawal amount are subject to a withdrawal charge and market-value adjustment. FastBreak™ is issued by Gainbridge Life Insurance Company in Zionsville, Indiana. FastBreak™ is not a tax-deferred annuity; instead, it is taxed annually.
Instacash® is subject to terms and eligibility requirements.
* Fees apply for optional Turbo delivery within minutes
Probability of Member receiving $1,000 is a probability of 0.026%; If you don’t make a selection in 45 days, you’ll no longer qualify for the promo. Customer must fund their account with a minimum of $50.00 to qualify. Probability percentage is subject to decrease.
Other fees, such as exchange fees, may apply. Please view SoFi’s fee disclosure to view a full listing of fees
There are limitations with fractional shares to consider before investing. During market hours fractional share orders are transmitted immediately in the order received. There may be system delays from receipt of your order until execution and market conditions may adversely impact execution prices. Outside of market hours orders are received on a not held basis and will be aggregated for each security then executed in the morning trade window of the next business day at market open. Share will be delivered at an average price received for executing the securities through a single batched order. Fractional shares may not be transferred to another firm. Fractional shares will be sold when a transfer or closure request is initiated. Please consider that selling securities is a taxable event.
INVESTMENTS ARE NOT FDIC INSURED • ARE NOT BANK GUARANTEED • MAY LOSE VALUE
Kikoff: *Average first-year credit score impact of +86 points between Aug-2024 & Aug-2025 for Kikoff Credit Account users who started with a score below 600; who paid on-time; and who had no delinquencies or collections added to their credit profile during the period. Late payments may negatively impact your credit score. Individual results may vary.
**First-month average impact of +25 points for users between Jan-2024 & Nov-2024 who purchased at least one item with Kikoff Credit Account in their first month. Average first-year credit score impact of +86 points between Aug-2024 & Aug-2025 for Kikoff Credit Account users who started with a score below 600; who paid on-time; and who had no delinquencies or collections added to their credit profile during the period. Late payments may negatively impact your credit score. Individual results may vary.
¹Plans start at $5/mo for 12 mos. Autopay requires opt-in. Features may vary depending on plan purchased.
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