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12 Southern Cities Where the Upper Class Is Getting Richer
Written by
GOBankingRates Staff
Edited by
Chris Cluff

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GOBankingRates recently conducted a study to see, in effect, where the rich are getting richer. It probably comes as no surprise that California jurisdictions took up a large chunk (40%) of the top 50 cities, and it is probably equally as unsurprising that Southern states were not well represented.
Among the 71 cities that qualified for the study (using income and population standards), only a dozen were to be found in the South.
Check out how income has increased in these cities since 2020.
Mountain Brook, Alabama
- % change in households with incomes of $200K+ (2020 to 2023): 17.9%
- % change in household median income (2020 to 2023): 25.2%
- $ change in household median income (2020 to 2023): $38,482
- Household median income (2023): $191,128
- Household median income (2020): $152,646
Burke, Virginia
- % change in households with incomes of $200K+ (2020 to 2023): 18%
- % change in household median income (2020 to 2023): 19.5%
- $ change in household median income (2020 to 2023): $29,230
- Household median income (2023): $179,063
- Household median income (2020): $149,833
Oakton, Virginia
- % change in households with incomes of $200K+ (2020 to 2023): 18.6%
- % change in household median income (2020 to 2023): 18.1%
- $ change in household median income (2020 to 2023): $25,064
- Household median income (2023): $163,662
- Household median income (2020): $138,598
Parkland, Florida
- % change in households with incomes of $200K+ (2020 to 2023): 14%
- % change in household median income (2020 to 2023): 25.3%
- $ change in household median income (2020 to 2023): $40,464
- Household median income (2023): $200,156
- Household median income (2020): $159,692
Prosper, Texas
- % change in households with incomes of $200K+ (2020 to 2023): 15%
- % change in household median income (2020 to 2023): 22%
- $ change in household median income (2020 to 2023): $33,826
- Household median income (2023): $187,603
- Household median income (2020): $153,777
Linton Hall, Virginia
- % change in households with incomes of $200K+ (2020 to 2023): 15.3%
- % change in household median income (2020 to 2023): 14.1%
- $ change in household median income (2020 to 2023): $21,165
- Household median income (2023): $170,989
- Household median income (2020): $149,824
Keller, Texas
- % change in households with incomes of $200K+ (2020 to 2023): 14%
- % change in household median income (2020 to 2023): 15.6%
- $ change in household median income (2020 to 2023): $23,312
- Household median income (2023): $172,654
- Household median income (2020): $149,342
Colleyville, Texas
- % change in households with incomes of $200K+ (2020 to 2023): 15.9%
- % change in household median income (2020 to 2023): 18.7%
- $ change in household median income (2020 to 2023): $32,081
- Household median income (2023): $203,566
- Household median income (2020): $171,485
McLean, Virginia
- % change in households with incomes of $200K+ (2020 to 2023): 17.3%
- % change in household median income (2020 to 2023): 12.3%
- $ change in household median income (2020 to 2023): $27,413
- Household median income (2023): $250,000
- Household median income (2020): $222,587
Brentwood, Tennessee
- % change in households with incomes of $200K+ (2020 to 2023): 14%
- % change in household median income (2020 to 2023): 15.3%
- $ change in household median income (2020 to 2023): $24,546
- Household median income (2023): $184,720
- Household median income (2020): $160,174
South Riding, Virginia
- % change in households with incomes of $200K+ (2020 to 2023): 10.3%
- % change in household median income (2020 to 2023): 13%
- $ change in household median income (2020 to 2023): $21,963
- Household median income (2023): $190,701
- Household median income (2020): $168,738
Southlake, Texas
- % change in households with incomes of $200K+ (2020 to 2023): 10.6%
- % change in household median income (2020 to 2023): 11.8%
- $ change in household median income (2020 to 2023): $26,379
- Household median income (2023): $250,000
- Household median income (2020): $223,621
Methodology: For this piece, GOBankingRates first took the 50 cities with the highest mean household income and with a minimum of 8,000 total households and at least $162,000 in household median income as sourced from the 2023 American Community Survey. GOBankingRates then found each city’s (1) 2020 median household income; (2) 2023 median household income; (3) three-year percent change in median household income; (4) 2020 percent of population with a household income of $200,000+; (5) 2023 percent of population with a household income of $200,000+; (6) three-year percent change in population with a household income of $200,000+. Factors (3) and (6) were then scored and combined. All data was collected on and is up to date as of March 7, 2025.
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