Advertiser Disclosure
GOBankingRates works with many financial advertisers to showcase their products and services to our audiences. These brands compensate us to advertise their products in ads across our site. This compensation may impact how and where products appear on this site. We are not a comparison-tool and these offers do not represent all available deposit, investment, loan or credit products.
15 Metros Where Rent Prices Are Increasing the Most in 2024



Commitment to Our Readers
GOBankingRates' editorial team is committed to bringing you unbiased reviews and information. We use data-driven methodologies to evaluate financial products and services - our reviews and ratings are not influenced by advertisers. You can read more about our editorial guidelines and our products and services review methodology.
20 YearsHelping You Live Richer
Reviewed by Experts
Trusted by Millions of Readers
As we delve into 2024, certain U.S. metros are witnessing significant upticks in rental prices. This study leverages data sourced from the U.S. Department of Housing and Urban Development’s (HUD) 50th Percentile Rent Estimates alongside the U.S. Census Bureau’s American Community Survey to calculate the median increase of rent prices in these metros.
Here’s a closer look at the top 15 metros where the surge in rent is most pronounced, offering insights into the dynamic housing market across the country.
Jacksonville, North Carolina
- Median Percentage Rent Increase: +33.4%
- Median Total Money Rent Increase: +$406
- Jacksonville leads with the highest increase, reflecting its growing appeal among renters seeking the charm of North Carolina.
Hickory-Lenoir-Morganton, North Carolina
- Median Percentage Rent Increase: +28.1%
- Median Total Money Rent Increase: +$259
- This area’s substantial rent hike underscores its rising status as a sought-after living destination in North Carolina.
Indianapolis-Carmel-Anderson, Indiana
- Median Percentage Rent Increase: +27.1%
- Median Total Money Rent Increase: +$315
- The Indianapolis metro area’s significant rent increase highlights its burgeoning appeal and economic growth.
Clarksville, Tennesee/Kentucky
- Median Percentage Rent Increase: +26.4%
- Median Total Money Rent Increase: +$318
- Straddling state lines, Clarksville’s rental market is booming, indicating a robust demand for housing in the region.
Memphis, Tennessee/Mississippi/Arkansas
- Median Percentage Rent Increase: +26.9%
- Median Total Money Rent Increase: +$328
- Memphis’s market is heating up, with a notable increase that places it among the top cities for rising rent costs.
Kennewick-Richland, Washington
- Median Percentage Rent Increase: +25.3%
- Median Total Money Rent Increase: +$346
- This area’s growth reflects the broader appeal of the Pacific Northwest, with a significant jump in rental prices.
Baltimore-Columbia-Towson, Maryland
- Median Percentage Rent Increase: +25.8%
- Median Total Money Rent Increase: +$440
- Baltimore’s rental market is thriving, driven by its rich history, strategic location, and economic opportunities.
Olympia-Lacey-Tumwater, Washington
- Median Percentage Rent Increase: +25.1%
- Median Total Money Rent Increase: +$417
- Another testament to Washington state’s real estate vitality, this metro area sees a substantial rent increase.
Waco, Texas
- Median Percentage Rent Increase: +24.9%
- Median Total Money Rent Increase: +$281
- Waco’s notable growth within the Texas housing market is marked by a significant uptick in rental prices.
Odessa, Texas
- Median Percentage Rent Increase: +24.2%
- Median Total Money Rent Increase: +$303
- Odessa highlights the continued appeal of Texas metros, with a robust increase in rental costs.
Louisville/Jefferson County, Kentucky/Indiana
- Median Percentage Rent Increase: +23.0%
- Median Total Money Rent Increase: +$263
- This cross-state metropolitan area’s growing interest is indicated by a considerable rise in rental prices.
Santa Cruz-Watsonville, California
- Median Percentage Rent Increase: +23.5%
- Median Total Money Rent Increase: +$786
- The enduring allure of California’s coast is reflected in Santa Cruz-Watsonville’s significant rent increase.
Baton Rouge, Louisiana
- Median Percentage Rent Increase: +26.3%
- Median Total Money Rent Increase: +$302
- Louisiana’s capital is showcasing itself as a burgeoning market with a notable increase in rental prices.
Jackson, Tennessee
- Median Percentage Rent Increase: +22.5%
- Median Total Money Rent Increase: +$229
- Jackson’s significant growth within Tennessee’s housing market is highlighted by its rising rental costs.
Gadsden, Alabama
- Median Percentage Rent Increase: +22.0%
- Median Total Money Rent Increase: +$193
- Rounding out the top 15, Gadsden’s market is heating up, reflecting broader trends in the Southeast’s housing market.
Methodology: In conducting this analysis, U.S. Department of Housing and Urban Development’s (HUD) 50th Percentile Rent Estimates and data from the U.S. Census Bureau’s American Community Survey was used. The Construction Coverage research team ranked these areas based on the rate of change in median rent.
Editor's note: This article was produced via automated technology and then fine-tuned and verified for accuracy by a member of GOBankingRates' editorial team.
More From GOBankingRates
Share This Article:
You May Also Like





How To Land the Holiday Side Hustle That Could Become a Full-Time Career
September 19, 2025
4 min Read

Trump Said He'd Lower Grocery Prices on Day 1: See Where They Stand Now
September 22, 2025
4 min Read




Questions Around The Economy
Make your money work for you
Get the latest news on investing, money, and more with our free newsletter.
By subscribing, you agree to our Terms of Use and Privacy Policy. Unsubscribe at any time.

Thanks!
You're now subscribed to our newsletter.
Check your inbox for more details.



Sending you timely financial stories that you can bank on.
Sign up for our daily newsletter for the latest financial news and trending topics.
For our full Privacy Policy, click here.
Looks like you're using an adblocker
Please disable your adblocker to enjoy the optimal web experience and access the quality content you appreciate from GOBankingRates.
- AdBlock / uBlock / Brave
- Click the ad blocker extension icon to the right of the address bar
- Disable on this site
- Refresh the page
- Firefox / Edge / DuckDuckGo
- Click on the icon to the left of the address bar
- Disable Tracking Protection
- Refresh the page
- Ghostery
- Click the blue ghost icon to the right of the address bar
- Disable Ad-Blocking, Anti-Tracking, and Never-Consent
- Refresh the page