Bernadette Joy

Bernadette Joy is an investor, personal finance coach, and author of Crush Your Money Goals®. She’s an unapologetic champion of building wealth on your own terms. 

After paying off $300,000 of debt — including her mortgage — in just three years, she traded burnout for early retirement and made it her mission to help others do the same. Today, she teaches thousands how to budget for freedom, invest with confidence, and feel good about money — no jargon, no shame. 

Education

  • B.S. in Business Administration, Boston University, summa cum laude 
  • B.A. in Psychology, Boston University, magna cum laude 
  • MBA, University of North Carolina at Chapel Hill – Kenan‑Flagler Business School 

Accolades

  • Featured on Good Morning America, CNBC, Forbes, CNET, Bankrate, NPR, and MarketWatch
  • Crush Your Money Goals was named one of Oprah Daily’s “Best Personal Growth Books for 2025” 

Expertise in

  • Debt elimination strategies
  • Budgeting systems
  • Credit management
  • Wealth-building
  • Financial psychology
  • Early retirement planning 

Don’t say, 'I blew the budget.' Say, 'Why did I spend more than I planned? Was I stressed? Did I not plan ahead?' That shift takes you out of the shame spiral and puts you into a proactive strategy session. 

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