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Avoid Buying These 20 Cars Selling for Way Above Their Sticker Price in 2024
Written by
Gabrielle Olya
Edited by
Amber Barkley

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The average new car is now priced 7.2% above the manufacturer’s suggested retail price (MSRP), iSeeCars.com reported. While this may seem like a lot, it’s down from an average markup of 8.9% last year. Still, it’s never ideal to pay above the sticker price for a new vehicle.
There are some car models that are likely to be more marked up than others, and iSeeCars.com found that these 20 vehicles are the most likely to sell for well above the MSRP. Here’s a look at those high-priced cars, ranked from highest to lowest markup.
MINI Hardtop
- Average price: $37,473
- Average MSRP: $29,858
- Difference in price vs. MSRP: 25.5%
Porsche Taycan (Sedan)
- Average price: $137,729
- Average MSRP: $111,893
- Difference in price vs. MSRP: 23.1%
Porsche Cayenne
- Average price: $105,574
- Average MSRP: $86,593
- Difference in price vs. MSRP: 21.9%
Porsche Macan
- Average price: $80,421
- Average MSRP: $66,310
- Difference in price vs. MSRP: 21.3%
Porsche Taycan (Wagon)
- Average price: $146,594
- Average MSRP: $121,248
- Difference in price vs. MSRP: 20.9%
Cadillac CT5-V
- Average price: $67,254
- Average MSRP: $56,043
- Difference in price vs. MSRP: 20%
Porsche 718 Boxster
- Average price: $99,848
- Average MSRP: $83,301
- Difference in price vs. MSRP: 19.9%
Toyota Corolla Cross Hybrid
- Average price: $33,719
- Average MSRP: $28,248
- Difference in price vs. MSRP: 19.4%
BMW X3 M
- Average price: $90,057
- Average MSRP: $75,448
- Difference in price vs. MSRP: 19.4%
Cadillac CT4-V
- Average price: $66,633
- Average MSRP: $55,873
- Difference in price vs. MSRP: 19.3%
Porsche 718 Cayman
- Average price: $105,910
- Average MSRP: $89,092
- Difference in price vs. MSRP: 18.9%
Genesis GV70
- Average price: $58,646
- Average MSRP: $49,351
- Difference in price vs. MSRP: 18.8%
MINI Countryman
- Average price: $40,757
- Average MSRP: $34,337
- Difference in price vs. MSRP: 18.7%
MINI Clubman
- Average price: $43,238
- Average MSRP: $36,435
- Difference in price vs. MSRP: 18.7%
Lexus LS 500
- Average price: $94,962
- Average MSRP: $80,072
- Difference in price vs. MSRP: 18.6%
Mercedes-Benz GLE
- Average price: $82,399
- Average MSRP: $69,500
- Difference in price vs. MSRP: 18.6%
Ford Maverick
- Average price: $33,098
- Average MSRP: $27,996
- Difference in price vs. MSRP: 18.2%
MINI Hardtop 2-Door (Electric)
- Average price: $36,434
- Average MSRP: $30,918
- Difference in price vs. MSRP: 17.8%
Genesis GV80
- Average price: $70,080
- Average MSRP: $59,677
- Difference in price vs. MSRP: 17.4%
Audi RS 6 Avant
- Average price: $147,482
- Average MSRP: $125,609
- Difference in price vs. MSRP: 17.4%
All data is sourced from iSeeCars.com and is accurate as of Feb. 12, 2024.
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