Many Gen Zers Expect To Earn Over $100K by Age 30: 5 Ways To Make This a Reality
Written by
Gabrielle Olya
Edited by
Molly Sullivan
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Although the majority of Gen Z (58%) believes they can live comfortably on less than $100,000, many want to earn more, according to a new EduBirdie study. The study found that 38% of this generation expects to earn over $100,000 by age 30, with 17% expecting to earn over $200,000.
With Gen Z spanning ages 13 to 28 in 2025, there are some members of this generation who still have over a decade to go before turning age 30, so the $100,000+ goal may not be out of reach. Even those who are in their 20s can take steps now to have a better chance of earning six-figures before entering their 30s.
Here’s how Gen Z can up their chances of earning over $100,000 by age 30.
Choose a Future-Focused Field
For those who have not yet entered the workforce, it’s important to choose a career path with high earning potential. And even if you’ve already been working, it’s never too late to pivot to a higher-earning field.
“Investigate emerging industries, like AI, cloud computing and advanced analytics,” said Sam Wright, head of operations and partnerships at Huntr.co, a startup that aims to help job seekers in their searches. “Even a basic internship or bootcamp can open doors to lucrative roles sooner than traditional paths.”
Build Real-World Experience ASAP
If you’re already working, take on side gigs that can help you grow in-demand skills.
“Side projects and freelance gigs in high-demand areas — UX design, data science, software development — can exponentially grow both income and skill sets,” Wright said.
Network Strategically
Building a professional network is one of the best ways to up your chances of landing a high-paying job.
“I encourage Gen Zers to treat LinkedIn and professional communities like their personal board of advisors,” Wright said. “Engaging with leaders in high-growth companies can land opportunities that pay above market rates.”
Become a Master at Marketing and Sales
No matter what industry you plan to enter, there are certain skills every Gen Zer should acquire, said Michelle Enjoli, a career and leadership coach.
“My advice to Gen Zers aiming for a six-figure salary by 30 is to master two key skills early on: marketing and sales,” she said. “Being great at what you do is crucial, but equally important is ensuring others recognize that skill. To sell your capabilities, you need to be able to tell your story clearly, highlighting how your expertise and experience can help solve problems and create value for others.”
Be Willing To Relocate
Where you live can affect the availability of high-paying jobs, so keep this in mind when deciding where you may want to settle down.
“Ultimately, each city only has so many open jobs, and if you have selected a competitive career, it may take a while to get that dream job,” said Ekenna Anya-Gafu, CFP, a financial advisor at Pacific Canyon Investments who works with many young professionals. “If you are open to relocation, it expedites how quickly you can move up in your career and obtain salary increases along the way.”
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