Mark Cuban: Here’s the ‘Perfect Time To Start a Business’
Written by
Adam Palasciano
Edited by
Amen Oyiboke
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For many, it might be easiest to stick to a 9-to-5 job. A steady paycheck, benefits, and a predictable work schedule all seem great. However, you probably won’t get rich from working for someone else. If you want to achieve great wealth, it might require starting your own business.
While starting a business is no easy task, it can be lucrative and rewarding if you succeed. Look at billionaire entrepreneur and “Shark Tank” star Mark Cuban who started the company that made him a millionaire when he was nearly at rock bottom. After being fired from his job and living with six roommates, he felt he couldn’t go any lower. At that point, he created his first startup, a tech company called MicroSolutions, in 1983.
“If you’ve got nothing, it’s the perfect time to start a business,” explained Cuban on the Lex Fridman Podcast.
So, if you think you need a bunch of money to strike out on your own, that may not be the case and Cuban is living proof of this notion. Here are three tips to implement Cuban’s advice and start your own business with little to no money.
Utilize Social Media
Use social media platforms to establish your brand, build your audience, and find your content niche. Making reels for Instagram or posting daily on Facebook are examples of free marketing opportunities and every burgeoning entrepreneur should take full advantage.
Become an Expert In Your Field
Becoming an expert in whatever subject matter you specialize in is a crucial step to start a business. You can watch YouTube videos, read free blogs or listen to free podcasts from experts to grow your knowledge base. As they say, knowledge is power and without it starting and growing your own business may not be possible.
Seek Out Low Cost and Free Tools
Spend time researching low-cost and free marketing tools. For example, affordable email marketing software, website builders and project management software are all crucial tools to get your business off the ground. Starting with free and inexpensive tools can leave a budget for other business expenses.
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