How Rich Is NASCAR Driver Kevin Harvick?

Mandatory Credit: Photo by Steve Helber/AP/Shutterstock (10782600ac)Kevin Harvick celebrates in Victory Lane after winning the NASCAR Cup Series auto race, in Bristol, TennNASCAR Cup Auto Racing, Bristol, United States - 19 Sep 2020.
Steve Helber/AP/Shutterstock / Steve Helber/AP/Shutterstock

NASCAR driver Kevin Harvick, who drives the No. 4 Stewart-Haas Racing Ford, according to the NASCAR website, doesn’t make all his money from NASCAR winnings, although that represents a substantial portion of his income.

  • Net worth: $70 million

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Kevin Harvick’s Career

Harvick also competes in the Nationwide and Camping World Truck Series part time. Until recently, he also worked as an analyst on Fox Sports and hosted a satellite radio program on SiriusXM’s NASCAR channel, according to Forbes.

Camping World winners in 2021 earn prizes and bonuses between $25,000 and $75,000, according to a press release issued by NASCAR, with a total purse of $500,000 for the season.

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In 2020, Harvick was the fourth-highest-paid NASCAR driver, earning a $10.9 million salary, including prize winnings, and garnering another $1.3 million annually in licensing and endorsements, according to Forbes. He has appeared in commercials for Coca-Cola and Subway.

Make Your Money Work for You

Harvick won NASCAR’s Daytona 500 in 2007, with the driver and his team earning “a minimum of $1,445,250” of the total $18.7 million purse, according to the Daytona International Speedway website. Sports Casting noted that NASCAR drivers typically take home 40% to 45% of winnings, while the team gets the rest.

See the List: Most Successful Athlete From Every Decade


Harvick gives back, focused on enriching the lives of U.S. children, through the Kevin Harvick Foundation, where he seeks to help underprivileged children realize their dreams, according to Celebrity Net Worth.

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Net worth information is sourced from Celebrity Net Worth and accurate as of March 1, 2021.

About the Author

Dawn Allcot is a full-time freelance writer and content marketing specialist who geeks out about finance, e-commerce, technology, and real estate. Her lengthy list of publishing credits include Bankrate, Lending Tree, and Chase Bank. She is the founder and owner of, a travel, technology, and entertainment website. She lives on Long Island, New York, with a veritable menagerie that includes 2 cats, a rambunctious kitten, and three lizards of varying sizes and personalities – plus her two kids and husband. Find her on Twitter, @DawnAllcot.

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