Betterment Announces High APY Offer for New Customers

A man sitting at a desk with three computer screens and charts writing notes.
martin-dm / iStock.com

Commitment to Our Readers

GOBankingRates' editorial team is committed to bringing you unbiased reviews and information. We use data-driven methodologies to evaluate financial products and services - our reviews and ratings are not influenced by advertisers. You can read more about our editorial guidelines and our products and services review methodology.

20 Years
Helping You Live Richer

Reviewed
by Experts

Trusted by
Millions of Readers

No matter the account type, whether is a standard or high-yielding savings account or some investing involving risk, the general point is to make money on your money. Generally, this is done by earning some sort of return, interest rate or annual percentage yield, or APY. Many online platforms offer assistance and advice to help get the most out of your earnings, so if you are looking to start a new account you may want to consider one that will reward you for your efforts. 

Read: 3 Things You Must Do When Your Savings Reach $50,000

Betterment: Quick Take

As an internet-based advisory service, Betterment provides digital investment accounts, automated portfolio management, cash reserve accounts and management services for retirement planning. It is issued by NBKC Bank, Member FDIC and is one of the leading robo-advisors and mobile apps in its field for both cash management accounts and investment brokerage services. Here are some key takeaways:

  • Betterment has no minimum balance requirement or minimum investment account balance aside from the $10 to start.
  • 0.25% fee for accounts $20,000 or higher, otherwise there is a $4 monthly fee.
  • Betterment is currently offering a boosted APY offer for new customers which would be in addition to its APY of

Betterment Offer For New Customers

Betterment’s high APY offer right now should not be overlooked by customers looking to sign up with them for the first time. If you are a new customer, when you open an account with Betterment you get some great perks such as:

  • APY is variable for new customers.
  • New customers earn a boost to the current APY
  • Earn a boosted APY as you get an extra 0.50% APY on your first account for the rest of the year with a qualifying deposit.
  • Your earnings are FDIC-insured and protected up to $2 million.
  • If base variable APY changes you still earn your extra boost.

Betterment: Pros and Cons

ProsCons
Relatively low account minimums and feesBoosted APY is only for new customers and not existing accounts
Customizable portfolio management options and toolsNo direct indexing is available
Fractional shares mean all your cash is invested

Final Take To GO: Is Betterment Worth It? 

The bottom line is that because Betterment helps you manage your money through cash management, guided investing, and retirement planning, you want to see high returns off of investment accounts they have helped guide you through.

It has a highly rated mobile app and respected investing platform, so if you are looking to become a new customer now may be the time as you can get a hefty boost to what APY you will earn. 

FAQ

Here are some answers to frequently asked questions about Betterment, its high APY, and offers for new customers including a boosted APY for opening a new account.
  • What does Betterment offer?
    • Betterment is currently offering an APY boost to any new customers starting an account with a qualifying deposit. This would be in addition to its current APY of 4.40%, the the base APY is subject to change. Some other details include:
      • APY is variable for new customers.
      • New customers earn a boost to the current 4.40% APY.
      • Earn a boosted APY as you get an extra 0.50% APY on your first account for the rest of the year with a qualifying deposit.
      • Your earnings are FDIC-insured and protected up to $2 million.
      • If base variable APY changes you still earn your extra boost.
  • Is Betterment really worth it?
    • Yes, Betterment can be worth it, especially if you are just starting out with opening investing accounts. Betterment helps you manage your money through cash management, guided investing, and retirement planning, and potentially can get you high returns off of investment accounts. It is a highly rated mobile app and respected investing platform, so if you are looking to become a new customer now may be the time as you can get a hefty boost to what APY you will earn.
  • Does Betterment offer a referral bonus?
    • As Betterment does get many new customers through the referral of friends and family that use the platform it does have a referral program with varying bonuses. For example, customers can earn free time on their entire Betterment account if they invite someone and they become a new customer.
  • Why am I losing money with Betterment?
    • No investment is guaranteed, and as with any investing platform, there is a chance your investment could lose value if the market drops.

Rates are subject to change; unless otherwise noted, rates are updated periodically. All other information on accounts is accurate as of Aug. 11, 2023.

Editorial Note: This content is not provided by any entity covered in this article. Any opinions, analyses, reviews, ratings or recommendations expressed in this article are those of the author alone and have not been reviewed, approved or otherwise endorsed by any entity named in this article.

BEFORE YOU GO

See Today's Best
Banking Offers

Looks like you're using an adblocker

Please disable your adblocker to enjoy the optimal web experience and access the quality content you appreciate from GOBankingRates.

  • AdBlock / uBlock / Brave
    1. Click the ad blocker extension icon to the right of the address bar
    2. Disable on this site
    3. Refresh the page
  • Firefox / Edge / DuckDuckGo
    1. Click on the icon to the left of the address bar
    2. Disable Tracking Protection
    3. Refresh the page
  • Ghostery
    1. Click the blue ghost icon to the right of the address bar
    2. Disable Ad-Blocking, Anti-Tracking, and Never-Consent
    3. Refresh the page