It might be hard to believe, but Tony Robbins hasn’t always been an international success. The entrepreneur, best-selling author and famed life and business strategist grew up in poverty and, over the years, built his wealth. Since then, he’s helped many others along the way achieve their own success.
Through books, audio, video and live-training programs, Robbins has taught more than 50 million people around the world important lessons about personal and professional development. If you want to become successful like Robbins, click through to see some of his best get rich strategies.
1. Become an Investor
Robbins has said that if you want to reach financial goals faster, you have to make investing a habit. “Whether it’s saving 10 percent or 15 and 20 or 5, you’ve got to get in the game and you’ve got to become an owner, an investor,” Tony Robbins told GOBankingRates in a recent interview.
Robbins also told the story of a UPS driver who made $14,000 a year but retired with $70 million because he saved 20 percent a year. That habit of saving and the power of compounding interest created lasting wealth, Robbins said.
“Most people know about the power of compounding, but they’ve not really associated what it truly means or can mean to them,” he said. “With the power of compounding, you get where you want to get.”
2. Diversify to Reduce Risk and Maximize Returns
“The most important first decision is becoming an investor and owner,” said Robbins. “The second decision is where to put it. That’s asset allocation. You need to make sure you diversify.”
Most seasoned investors know that diversifying a portfolio helps reduce risk because you’re not putting all of your money into a single investment. But if you’re a rookie investor, consult with an expert.
2. Be Proactive With Your Money
When it comes to saving and making money, it’s important to be proactive. Robbins told GOBankingRates that you need to “stop being the chess piece and start being the chess player. It’s time to master the game of money once and for all.”
Whether you’re learning to create a budget or taking control of your investments, don’t put your finances on the back burner. Most of all, don’t be afraid of a bit of failure. After all, as Robbins has said, failure is an important part of succeeding. And, the most successful people know how to turn failure into money-making opportunities.
3. Take Small Risks for Big Rewards
Robbins doesn’t pretend that risk doesn’t exist. But there are ways to manage risk. “While there is no such thing as a riskless return, every money master in the world will tell you, without exception, one of the most vital components of your portfolio is to find investments with asymmetric risk and reward,” said Robbins in a 2015 article for Fortune.
To do that, use the five-to-one rule, he said. That means “for every dollar you risk, you have the potential to make five. You can be wrong four out of five times, but as long as you are right that fifth time, you will break even.” The principle is about taking small risks for potentially big rewards.
5. Learn That What You Keep Matters More Than What You Earn
Robbins told GOBankingRates that too many people look at their investments and focus strictly on returns. “But it’s not what you earn that matters — it’s what you keep,” he said. “And if your portfolio isn’t tax-efficient, then you may not be keeping as much as you should be.”
In fact, he said taxes can dramatically erode your earnings over time if you haven’t structured your portfolio with tax-advantaged investments. You might consider working with a professional, such as a chartered financial analyst or certified financial planner, to do this.
6. Replace Expensive Mutual Funds With Low-Cost Index Funds
Robbins touts index funds not only because of the diversification, but also because they have lower fees than actively managed funds. Why do fees matter? Because they eat away at the returns in your retirement account and leave you with less money.
In an article for Business Insider, Robbins cited a 2011 Forbes finding that the average cost of owning a mutual fund is 3.17 percent per year. By contrast, Robbins said an index fund that tracks the S&P 500 can have a fee of less than 0.14 percent.
“By simply removing expensive mutual funds from your life and replacing them with low-cost index funds, you will have made a major step in recouping up to 70 percent of your potential future nest egg,” he wrote.
7. Stop Mindless Spending
Want to stretch the value of a dollar? Then “spend on things that dramatically enhance your quality of life, and stop mindless spending that doesn’t add any value to your life,” Robbins told GOBankingRates.
Spending on things you don’t need can quickly add up, he said. For example, spending $40 a week to go out to dinner instead of enjoying a low-cost gathering at home with friends can add up to more than $2,000 a year. If you invested that money instead and earned an annual 8 percent over 40 years, you’d have more than a half-million dollars, he said.
8. Focus on What You Can Control
Robbins has said that to succeed, you need to stop focusing on what you can’t control and focus on what you can. He wrote on LinkedIn that he learned he could control his future by improving himself. “I could find a way to serve, a way to do more, a way to become better, a way to add value to the marketplace,” he wrote.
9. Worry About Results Instead of To-Do Lists
When LinkedIn asked Robbins to share his secrets for being more productive, he said people should ditch their to-do lists. You’d think an authority on leadership and performance would advocate a method for keeping track of what needs to be done. But that’s not the case.
Instead, Robbins wrote, “The biggest problem with to-do lists is that focusing only on what you need to get done does not guarantee that you’re actually making any real progress.” Figure out what you want, then focus all of your activities on making progress toward that result, he said.
“To continue to manage your life by a to-do list only invites the continuing imbalance and frustration that comes from knowing you’re working hard, but that you’re not making progress in all the areas of your life that truly matter,” he wrote.
10. You Need to Know the Facts
When you make a financial decision, it’s important to base your decision on facts — not emotion. “I’m a guy who deals in facts,” Robbins told GOBankingRates.
With his book “Unshakeable,” Robbins aims to help people get over their fears and feel certainty. According to him, you can be unshakeable “not by being positive — but by understanding the facts that can separate you from all the fearful people,” he said.
11. Don’t Be Fearful — Be Educated
Everyone has something they’re afraid of doing. But don’t let that fear prevent you from making moves that increase your wealth. To get over your fear, Robbins said you need to learn the facts.
“You’re going to be fearful if you don’t educate yourself,” Robbins told GOBankingRates. “You’ve got to immerse yourself. You can immerse yourself with a book and walk away with a completely different perspective about what is going on.”
12. Notice What Works — and What Doesn’t
As a business and life strategist, Robbins asks people to examine what they want in life. Part of the process involves noticing what is and isn’t working.
“Notice what’s working and what’s not working. And when it’s not working, change your approach. And keep changing until you finally achieve what it is you’re committed to,” he told Success magazine in 2008.
This can apply to all aspects of your life, including your finances. If your efforts to cut spending and save more aren’t working, try another approach. If your attempts to eliminate debt are backfiring, look for another strategy. The key is to learn from your mistakes.
13. Model Other Success Strategies
To achieve what you want in business or life, Robbins advocates modeling someone who has already achieved that goal.
“The surest way to achieve success is to model someone who is already successful,” according to a post on Robbins’ website. “If you don’t have good models, find someone who is the best in your chosen field and emulate them. You don’t need to reinvent the wheel — simply learn from the best.”
14. Raise Your Standards
The way you see yourself might be what’s holding you back from financial success. You might think you’re not the type of person who can succeed, get ahead and be rich. The way you live is based on these self-perceptions. Raise your standards, and you can change your life.
“Lasting change is different than a goal,” said Robbins. “You don’t always get your goals, but you always get your standards.” When you decide something is a must for you and raise the standard, you will find a way to achieve what you want, he said.
To raise your standards, take a look at your limitations and ask when you decided to accept those limitations. Then, identify yourself in a new way.
15. Be Resourceful
Most people who fail to achieve goals blame a lack of resources, Robbins once said. They might say they didn’t have the support, money or time to succeed. But that belief keeps them from being able to lead.
“What leaders do is they find a way to maximize whatever resources they have — as little as they may be,” said Robbins. Resourcefulness is the fuel that takes an idea in your head and turns it into something. Robbins called it “the ultimate resource.”
16. Don’t Self-Sabotage Your Finances
Self-sabotage is the No. 1 thing that keeps people from achieving financial goals, said Robbins. People sabotage their own financial success because on some level, they believe it will lead to more pain than pleasure. They focus on the negative aspects of money — worrying, for example, about the taxes they’ll have to pay as they earn more.
“Your finances will not change until your core beliefs change,” said Robbins in one of his instructional videos. He said you should think about the pain not having money has caused you. Write it down. Then, write down the positive things money offers. This will motivate you to change your mindset.
17. Create a Business Map, Not a Business Plan
If you have a business, you need more than a plan that can become obsolete in a few years as the market changes.
“The only true competitive advantage in today’s changing market and economy is not having a business plan, but having a business map that can take you from where you are to where you want to be,” Robbins wrote on LinkedIn.
Robbins noted that businesses such as Starbucks, Apple, Toms and Facebook all have redefined who they are to stay competitive and meet market opportunities. “In each case, the results they have generated have been spectacular,” he wrote.
18. Ask the Right Questions to Get Results
In his book “Money: Master the Game,” Robbins wrote that successful people ask the right questions. For example, Microsoft founder Bill Gates didn’t ask how he could build the best software, but rather how he could create the operating system that would control all computers.
“To get results, you can’t just ask the question once, you have to become obsessed with finding its greatest answer(s),” Robbins wrote.
Average people often ask questions that lead them to focus on roadblocks rather than solutions, such as “Why is this happening to me?” But Robbins wrote that he asks how he can make things better. “Are you aware of what you focus on most; your primary question in life?” he wrote. “Whatever it is, it will shape, mold, and direct your life.”
19. Don’t Expect Money to Give Life Meaning
Robbins has made a lot of money in life, but he doesn’t think it is what gives him — or any of us — meaning.
“People can equate their net worth with their self-worth,” he wrote on LinkedIn. “Their identity is married so deeply to their bank statements and quarterly portfolio reports that they’ve forgotten that money is simply a vehicle for trying to meet our needs, almost all of which are not financial.”
Robbins wrote that life is about creating meaning, which comes from what you give. “Money will always leave you empty unless it comes from a contribution you’ve made,” he wrote. “And if you’re looking for significance from money, it’s a high price to pay.”
20. Make Progress, and You’ll Be Happy
Progress equals happiness, Robbins once said. “If we can make progress on a regular basis, we can feel alive,” he said.
You can’t just expect progress to happen. You have to look at life in a different way. “You have to say ‘I’ve got to take control of this process and not just hope it’s going to work out,'” Robbins said.
To get your own copy of “Unshakeable,” you can preorder at Unshakeable.com and get a free gift.
About the Author
Cameron Huddleston is an award-winning journalist with more than 18 years of experience writing about personal finance. Her work has appeared in Kiplinger’s Personal Finance, Business Insider, Chicago Tribune, Fortune, MSN, USA Today and many more print and online publications. She also is the author of Mom and Dad, We Need to Talk: How to Have Essential Conversations With Your Parents About Their Finances.
U.S. News & World Report named her one of the top personal finance experts to follow on Twitter, and AOL Daily Finance named her one of the top 20 personal finance influencers to follow on Twitter. She has appeared on CNBC, CNN, MSNBC and “Fox & Friends” and has been a guest on ABC News Radio, Wall Street Journal Radio, NPR, WTOP in Washington, D.C., KGO in San Francisco and other personal finance radio shows nationwide. She also has been interviewed and quoted as an expert in The New York Times, Chicago Tribune, Forbes, MarketWatch and more.
She has an MA in economic journalism from American University and BA in journalism and Russian studies from Washington & Lee University.