Advertiser Disclosure

7 American Cars That Are Sneaky Great Deals Right Now

October 14, 2023

3 min Read

Written by Vance Cariaga

Edited by Cory Dudak

The New York International Auto Show 2023, New York, USA - 05 Apr 2023

Ron Adar / Shutterstock.com

Commitment to Our Readers

GOBankingRates' editorial team is committed to bringing you unbiased reviews and information. We use data-driven methodologies to evaluate financial products and services - our reviews and ratings are not influenced by advertisers. You can read more about our editorial guidelines and our products and services review methodology.

20 Years
Helping You Live Richer

Reviewed
by Experts

Trusted by
Millions of Readers

Finding deals on new cars has been a major challenge in recent years, as global supply-chain issues have contributed to low supplies and high prices. The market is a little more forgiving now, though only by a little.

The average price Americans paid for a new vehicle in September 2023 was down 3.4% from the start of the year thanks to higher inventory and more incentives, Cox Automotive reported.

The bad news is, the average transaction price of a new vehicle in September was still a very hefty $47,899, according to Cox subsidiary Kelley Blue Book. On the bright side, that was $360 less than the previous year, and down $227 from the previous month.

“Dealers and automakers are feeling price pressure, and with auto loan rates at record highs and growing inventory levels, new-vehicle prices continue to ease,” Cox Automotive Research Manager Rebecca Rydzewski said in a statement. “Assuming the UAW strike is short-lived, current inventory levels are healthy enough to prevent any significant impact on consumer prices.”

In terms of the kinds of cars that carry the best deals right now, that honor falls to luxury vehicles. Average luxury transaction prices in September fell 6.2% from the prior year to $62,342, and have declined nearly 7% since the start of 2023 — mainly due to “aggressive price cuts” at electric vehicle leader Tesla.

Average prices of non-luxury cars in September actually rose 1% from a year earlier to $44,626.

Today's Top Offers

If you’re looking for a deal on an American car, several models have been selling for below the Manufacturer’s Suggested Retail Price (“MSRP”), otherwise known as the sticker price. TrueCar analyzed vehicles whose Starting Market Averages — prices based on actual recent transactions — came in below the MSRP.

Here’s a look at seven American cars where you might find great deals right now: