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5 Best New Trucks That Are Worth Every Penny
Written by
Gabrielle Olya
Edited by
Levi Leidy

Commitment to Our Readers
GOBankingRates' editorial team is committed to bringing you unbiased reviews and information. We use data-driven methodologies to evaluate financial products and services - our reviews and ratings are not influenced by advertisers. You can read more about our editorial guidelines and our products and services review methodology.
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When you’re in the market for a new truck, you’re likely looking for a vehicle that’s both capable and reliable. And because they don’t come cheap, it’s important to know you’re getting a truck that will live up to your expectations.
GOBankingRates sourced Kelley Blue Book to find the best new trucks that are worth every penny — here are the vehicles that made the cut.
2024 Ford F150
- Winner for: Best Full-Size Truck; Highest Horsepower Truck
- Starting MSRP: $36,770
Kelley Blue Book calls the Ford F150 “a king among full-size pickup trucks.” Highlights of this vehicle include class-leading abilities, a wide range of options and outstanding ride quality.
2024 Toyota Tacoma
- Winner for: Best Mid-Size Truck
- Starting MSRP: $31,500
KBB gave the Tacoma high marks for its refinement and capabilities. It’s available in a number of options ranging from basic to luxurious, and there is a hybrid option as well.
2024 Ford Maverick
- Winner for: Most Fuel-Efficient Truck
- Starting MSRP: $23,815
The competitive pricing and versatility make the Ford Maverick a winner in its category, KBB reported.
2023 Ford F150 SuperCrew Cab
- Winner for: Best Hybrid Truck
- Starting MSRP: $33,835
The hybrid version of the Ford F150 “features class-exclusive advanced technology that optimizes power and performance,” Ford states on its site.
2024 Ford F150 Lightning
- Winner for: Best Electric Truck
- Starting MSRP: $49,995
The F150 Lightning is pricey — and can get very expensive with upgrades — but it’s worth the cost, according to the KBB review. The truck boasts up to 320 miles of range, “impressive” performance and advanced technology features.
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