MoviePass Launches New Waitlist: Is It Worth the Cost To Test Out?

Photo illustrations in Brazil - 23 Nov 2021
Rafael Henrique / SOPA Images /

MoviePass is relaunching after its crash, and the new beta version waitlist — which grants priority access ahead of the public launch later this year — closes Jan. 31 or “when it’s full,” according to an announcement. But is the new unlimited subscription version worth it?

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While the first iteration had a $10 monthly unlimited pricing, the new version will have a tier pricing. “That will never happen again,” CEO Stacy Spikes told Business Insider. “We are testing an unlimited at different price levels to see where it works best.”

Instead, the beta version is using credits and offers various plans, ranging from $10 per month up to $40 per month in most areas, or between $20 and $60 per month in Los Angeles and New York City, according to The Verge. The plan gives customers a certain number of credits, but the number of credits needed to buy a ticket can vary by time and location.

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“The credit value of a movie is based on showtime, day of the week and theater location. Since we’re still in BETA tests, we’re still undergoing price and plan testing so this will be subject to change,” according to a FAQ page.

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In turn, as The Verge noted, the unpredictable nature of the new pricing makes it difficult to assess its value and to compare it to other subscription plans, such as AMC Stubs A-List.

That monthly subscription varies by state, ranging from $19.95 to $24.95 and enables you to see up to three separate subscription movies a week, according to its website. The new MoviePass version is also backed by crypto and blockchain investment firm Animoca Brands — among others — whose executive chairman and co-founder Yat Siu will join the board of MoviePass.

“MoviePass will use the new funding to accelerate the beta relaunch of its movie theatre subscription service, and to develop and implement the company’s Web3 strategy, including virtual reality cinema experiences and using technology to drive traffic to theaters,” according to the press release.

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If you originally joined the waitlist in August 2022, there is no need to re-join the waitlist — you can simply check your email for access to the new MoviePass app.

“Thanks for being part of our comeback story,” the announcement said.

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About the Author

Yaël Bizouati-Kennedy is a full-time financial journalist and has written for several publications, including Dow Jones, The Financial Times Group, Bloomberg and Business Insider. She also worked as a vice president/senior content writer for major NYC-based financial companies, including New York Life and MSCI. Yaël is now freelancing and most recently, she co-authored  the book “Blockchain for Medical Research: Accelerating Trust in Healthcare,” with Dr. Sean Manion. (CRC Press, April 2020) She holds two master’s degrees, including one in Journalism from New York University and one in Russian Studies from Université Toulouse-Jean Jaurès, France.
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