8 Things Retirees Should Never Buy at Target — They’re Overpriced

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Target is known for convenience, low prices and everyday essentials, but not every deal is worth it.

For retirees on a fixed income, avoiding unnecessary spending matters just as much as finding bargains. Some items come with hidden markups or limited value. Before shopping, below are purchases to think twice about.

Also here’s how to beat Target’s tricks that make you overspend.

Tylenol Extra Strength Caplets

• Price: $4.99

It’s tempting to grab a well-known brand like Tylenol extra strength, but the higher price is usually because of the name, not better results. Target’s store-brand version has the same active ingredient, acetaminophen and usually costs less per dose.

Costway Dining Table Set With Storage Shelf

• Price: $219.99

A small kitchen table set like the Costway five-piece dining table set with storage shelf might look like a smart, space-saving choice, but the price doesn’t always mean it will last. Furniture in this range is often made from lighter materials that may not withstand daily use. Find similar sets secondhand or at warehouse stores for less, and sometimes they’re even sturdier.

Brita Water Dispenser

• Price: $37.99

A big water filter system like a Brita Water Dispenser might seem like a good buy, but the cost of replacement filters adds up over time. Even if the initial price seems fair, you’ll need to change filters regularly to keep it working well, which can make it more expensive than you expect. Lower-priced alternatives are easy to find from other stores for the same results at a lower cost.

Good & Gather Fresh Organic Honeycrisp Apples

• Price: $7.59

Organic Honeycrisp apples, like this two-pound bag by Good & Gather, can feel like a healthier choice, but the higher price mostly reflects how they’re grown, not added nutritional value. Although organic apples use fewer synthetic pesticides, the nutrition is about the same as that of regular apples.

Greeting Cards

• Price: $4.00

Greeting cards are something most people need from time to time, but the cost can add up quickly, especially for name-brand designs. Many cards are priced at several dollars each, even though they are often used once and then set aside. More affordable options are widely available at dollar stores or in bulk packs online, letting you share the same sentiment for far less.

HDMI Cable

• Price: $21.99

New technology can feel confusing, especially for older shoppers. HDMI cables are frequently marked up, even though most basic versions deliver the same picture and sound quality. Unless you need a special length or feature, it’s worth comparing prices so you don’t pay too much for something simple.

Charmin Ultra Soft Toilet Paper

• Price: $20.99

Premium toilet paper like Charmin Ultra Soft is made for comfort, but that softness often comes at a higher price. Many store brands are just as strong and work just as well, especially if you buy in bulk. If you want to save money, switching to a cheaper brand can add up to real savings over time without sacrificing quality.

Seasonal Decor

• Price: $28.79

Seasonal decor can be tempting to buy, but it is often more expensive than it should be for items you use for only a few weeks each year. Holiday decorations and limited-time displays are made for short-term enjoyment, not long-term value. Sticking with a simple, reusable collection can help you keep your home festive without spending extra money.

Editor’s note: Pricing and availability may vary depending on location.

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