7 Cars Not Going Up in Value According to Car Expert Doug DeMuro

"Thousand Oaks, California USA - September 11,2011: Dodge Viper SRT10 orange with black stripes, profile low angle shot, photographed in the a parking garage with flashes and spot lights.
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Not long after sharing his predictions for cars that he thinks will rise in value, Doug DeMuro is back — this time he put out a YouTube video with a list of cars that he believes won’t see the same appreciation. As a well-known car YouTuber and writer, he’s confident that time will prove him right and that his list of seven cars will not go up in value as people may have anticipated.

Let’s see below which cars he thinks are a disappointing investment.

Basically, Any Chevy Corvette

  • 2025 starting price: $70,195

He caveated this first one by saying most Chevy Corvettes, since some are going up in value, but most are not. Although Chevy Corvettes are commonly purchased as third cars and kept in excellent condition, he argues, their value won’t increase mainly because the production numbers are too high and the market is oversaturated.

Dodge Viper

  • 2017 starting price: $92,990

DeMuro said the Dodge Viper is criminally undervalued. Even though prices are, in fact, going up, they are taking too long to dramatically increase. The price rise is not outpacing the stock market and it’s not at the level of increase people want when they own a car for investment. He said he doesn’t see the market realizing the notoriety he believes they deserve.

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New Ford GT

  • 2023 average price: $1,700,000

When people bought the new Ford GT in 2017, they expected the price to rise. However, they did not end up seeing the returns they hoped for. The market for the new Ford GT has significantly cooled down, mainly because the market is flooded with them. Ford also has not done enough to support them in terms of parts and servicing. He also claimed that people generally prefer the older models to the newer ones.

Mercedes SLR McLaren

  • 2009 average price: $500,750

The SLR McLaren has depreciated in value and has yet to recover. The market is not a fan of this car. Many people are hesitant to buy them because of rumors about how expensive they are to own, with high costs for repairs and servicing.  According to DeMuro, the market doesn’t believe they are special enough for the price to appreciate. 

Special Model McLarens

  • Price: varies by model

The next one is more of a category than any one car. DeMuro said the special model McLarens like Speedtails, 675LTs and Sabres are not going up in value. He thinks the main problem with these cars is that McLaren produced too many special editions, so the market doesn’t actually view them as special. 

Nissan R34 Skyline GT-R

  • 2002 average price: $228,000 (per Hagerty)

The R34 Skyline GTR has experienced a significant price drop in the past year. There are too many available in the market and the people who wanted one have already bought one. He thinks anyone trying to sell one of these cars bought something they thought was more valuable than it is. 

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Porsche 928

  • 1995 average price: $56,093 (per Kelley Blue Book)

The last car on the list is the Porsche 928 (excluding the GTS). DeMuro listed a few reasons why these Porsches won’t appreciate in value, including that people do not like the way these cars look, many were not well-maintained and they are not considered exciting.

Editor’s note: All car pricing was sourced from Car and Driver, unless otherwise stated.

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