5 Best New Items at Trader Joe’s, According to Shoppers
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Trader Joe’s is known for releasing a steady stream of inventive snacks and seasonal products, but not all of them deserve a permanent spot in your cart. As part of its 17th Annual Customer Choice Awards, the retailer asked shoppers to vote for their favorite new items of the year — and according to their votes, these are the five worth trying.
Here are the new items TJ’s fans loved the most.

1. Protein Pancakes
- Price: $3.79 for a pack of 4
The wellness world seems to have gotten obsessed with protein intake over the past year, so it’s not too surprising that Trader Joe’s Protein Pancakes were such a hit with shoppers. The gluten-free microwaveable pancakes are made with cottage cheese, egg whites, eggs and oat flour, and flavored with sugar and vanilla extract. Each pancake contains 20 grams of protein.

2. Sour Strawberry Candy Belts
- Price: $3.49
A new candy offering this year, the Sour Strawberry Candy Belts are naturally flavored and vegan — not to mention delicious. Trader Joe’s said the popular candy was years in the making, so it looks like the long-term efforts paid off.

3. Garlic Butter Irish Potato Chips
- Price: $2.99
The No. 1 winner in the snack category, the Garlic Butter Irish Potato Chips were also voted the No. 3 best new item overall. They’re made from crinkle-cut Irish potatoes and flavored with Irish butter and garlic.

4. Hot Honey Popcorn
- Price: $2.99
Another new snack that was well-received by shoppers is the limited-edition Hot Honey Popcorn. Trader Joe’s embraced the hot honey trend and put its own spin on it by infusing buttery popcorn with the popular sweet-and-spicy flavor.

5. Ketchup Flavored Lattice Potato Chips
- Price: $3.49
Trader Joe’s shoppers apparently couldn’t get enough of the new additions to the store’s snack aisle. Inspired by a beloved Canadian chip flavor, these Ketchup Flavored Lattice Potato Chips were another crowd pleaser.
Editor’s note: Pricing and availability may vary depending on location.
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