Don’t Buy Electronics During This Time of Year
Written by
Sean Fisher, AI Editor
Edited by
Sean Fisher
Commitment to Our Readers
GOBankingRates' editorial team is committed to bringing you unbiased reviews and information. We use data-driven methodologies to evaluate financial products and services - our reviews and ratings are not influenced by advertisers. You can read more about our editorial guidelines and our products and services review methodology.
20 Years
Helping You Live Richer
Reviewed
by Experts
Trusted by
Millions of Readers
When it comes to purchasing electronics, timing can greatly influence the price and value you get for your money. While it’s tempting to grab new gadgets as soon as they hit the market, certain times of the year might see you paying premium prices for products that could be significantly cheaper if you wait. Here’s why you should avoid buying electronics during specific periods.
Right After New Releases
Why Avoid: Premium Pricing
Manufacturers often release new models of electronics, like smartphones, laptops, and TVs, at certain times of the year, typically in early fall or late spring. Buying a new model right after its release means you’ll likely pay the highest retail price. Moreover, these products haven’t been market tested by a wide audience yet, so initial bugs and issues haven’t been fully identified and addressed.
Early to Mid-Summer
Why Avoid: Lack of Significant Sales
The period from June to early August is typically dry in terms of sales. Retailers know that most consumers are focused on outdoor activities and vacations, not on purchasing electronics. Prices during this time are generally stable and you might miss out on better deals available at other times.
Avoid Weekends
Why Avoid: Crowds Can Lead to Higher Prices
Weekends are generally not the best time to buy electronics due to the likelihood of larger crowds and potentially higher prices. “You might find prices peak right before weekends, anticipating the increase in shoppers,” explains Seth Diener, a private wealth manager at Diener Money Management LLC. He notes that after a busy weekend, the selection might be limited, potentially preventing you from finding exactly what you need.
Diana Howard, a financial analyst at CouponBirds, also advises against Saturday shopping specifically, as it’s typically the busiest day, suggesting that shopping on weekdays might be a more crowd-free experience.
Before Major Product Updates
Why Avoid: Older Models at Same Price
In the tech world, information about upcoming updates or new releases tends to leak months in advance. Buying a product just before a new update means you could get stuck with a model that’s about to be outdated, yet sold at its original price. Waiting a little longer can either get you a newer version for the same price or the same model at a discounted rate once the new version is released.
Conclusion
For the best deals on electronics, consider shopping during Black Friday, Cyber Monday, or back-to-school seasons when deep discounts are common. Additionally, January and February can be great times to purchase as retailers make room for new inventory by clearing out last year’s models. Patience not only helps you save money but also ensures you get a product that’s tried, tested, and maybe even updated with necessary fixes post-launch. Avoiding impulse buys right after new releases, during the dry summer months, and right before major updates can lead to much better investments in technology.
Editor's note: This article was produced via automated technology and then fine-tuned and verified for accuracy by a member of GOBankingRates' editorial team.
More From GOBankingRates
